Design Collaborative Plants Roots in Charlotte, North Carolina
The Queen City was selected due to firm’s experience in the region, business climate, and region’s growth trajectory
September 17, 2021Indiana-based Design Collaborative (DC) – a national award-winning Top 100 architecture, engineering, and interior design firm with a mission to improve people’s worlds — officially opened its second office this week, tapping the South End area of Charlotte as its southeastern U.S. home base. DC leadership selected The Queen City due to the firm’s recent and ongoing projects in the Carolinas, enabling a better client experience; demand for DC’s unique approach to epic client service and project delivery; the region’s projected growth; favorable business climate and quality of life; proximity to other major cities and current DC clients in the southeast; competitive-rich market that will empower DC to be the best design firm; and, available direct flights from Fort Wayne (DC’s headquarters location).
In recent years, North Carolina – and namely the Charlotte region – has topped nearly every national survey published, validating and informing the firm’s decision to base its southeast operations here. Business Facilities ranked North Carolina 2020 State of the Year in recognition of the state’s successful economic development track record that creates capital investment and new jobs. Realtor.com ranked Charlotte as the best real estate market in the southeastern United States – third overall in the United States.
Charlotte is one of the 25 largest cities in the United States and North Carolina’s most populated city at 2.9 million, with 97 people moving to the region daily and a 14 percent population growth expected by 2030, according to the Charlotte Region Business Alliance. With a diverse economy, second largest banking center in the country, major sports teams, and one of the best year-round climates, the Charlotte area is an irresistible market to invest, work, and live in.
Charlotte’s proximity to other major markets across the southeast was also a compelling reason to select this region for DC’s second office. From the South End office, the firm can successfully serve clients in Greensboro/Winston-Salem/High Point, Raleigh/Durham, Wilmington, and Asheville, N.C.; Spartanburg, Greenville, Columbia, and Charleston, S.C.; Augusta and Athens, Ga.; Knoxville, Tenn.; and, Roanoke, Va.
Planting roots in a new region also provides numerous internal and cultural benefits – from a talent recruitment, retention, and development perspective. It clearly furthers the firm’s vision, supporting an aggressive growth strategy in terms of footprint, full-time employees, and revenue. Additionally, it meets various firm strategic planning goals to diversify DC’s geographic footprint, public and private marketplaces, vertical markets, project types, and client base.