A Tour of DC’s Environmental Graphics

1. The elevator lobby is the first thing you see of the DC office when you step off of the elevator. Typically in a building like ours, the elevator lobby is the shared space of multiple tenants. Guests have a moment to confirm they are on the right floor and then navigate to their destination’s main entrance door. DC now occupies the entire floor, so once the doors open you are in a main circulation space and a part of the shuffle. Watch out for scooters or Nathan (architect) making a beline for a free cookie up front – it might be surprising to be in the DC hubub already. The oversized floor number graphic quickly establishes you are in the right spot, then lets you focus on our logo and reception wayfinding to get folks moving the in right direction. The look and feel of the elevator lobby start to set expectations for what we want staff, clients, and guests to experience when interacting with DC. Modern, clean and organized, but a little bold and fun too.

2. After being greeted by Laurie at the front desk, you might notice our custom artwork adorning our largest conference room. This was created by our staff at our 2018 Bonanza, an event where the whole office gets together to problem solve and dream big for the next year ahead. The office was divided into group and given a canvas with carefully selected on-brand paint colors and invited to create a masterpiece together. Vinyl decals were later pulled off and the theme for the next year was revealed! This now serves as a reminder that we strive to have the best drawings and customer service alongside our creative designs. Plus it was fun.

3. A company’s purpose and core beliefs are spelled out in a mission statement and values, but are often tucked away and not remembered. At DC, we feel strongly that if you embody our values, you will be successful here. We display our values in our main conference room, the Garage (read #5 if you think that’s weird), the room we start in each week gathered together for staff meetings. To further instill the importance of our values, the staff nominates each other for outstanding displays of these values with annual winners displayed in the Garage.